STEPN and adidas team up for limited edition NFT sneaker collection incentivizing Web3 communities

STEPN has announced a partnership with Adidas to release a limited collection of NFT sneakers. The 1000 STEPN x Adidas Genesis Sneakers are co-branded and each is unique, minted on the Solana blockchain. The collaboration will also extend to the apps of both brands, involving "a product level collaboration to motivate and incentivize people for running." The collection will be sold via the MOOAR marketplace and priced at 10k in STEPN's native GMT token.